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PRESENTATION
On July 15th, 1983, a "flower" was born in the area of El Oued, and more precisely in Kouinine : "Parfums WOUROUD" company. Gradually blossoming like a rose, this company would constitute within a few years one....
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PRESERVING THE ENVIRONMENT
Wouroud has always been committed towards environment respect. This priority can be perceived through various practical actions by wouroud and subsidiary companies.
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PERFUME CULTURE
As early as antiquity, Egypt represented one of the most important centers for perfumes. Egyptians beliefs compelled them to develop their knowledge about perfumes to embalm their Pharaohs mummies.
OUR PRODUCTS
Wouroud (meaning "Roses" in Arabic) is a range of perfumes created by unrivalled master perfumers who excel in extracting what is essential in a plant, be it jasmine, carnation, rose, lime-tree, or clove.
DISCOVER ELOUED CITY
"From the summit of the dune, we discover the whole valley of El-Oued, on which it seems that the sleepy waves of the great grey sand ocean are closing", Isabelle EBERHARDT
LATEST POSTS
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MONDAY, 28 MARCH 2017 by WOUROUD, in Perfume Culture
Perfumes composition
Perfume is a very subtle and complex mixture. It contains odorous substances derived from natural products of vegetable or mineral origins as well as synthetic chemical products....READ MORE + -
MONDAY, 28 MARCH 2017 by WOUROUD, in Perfume Culture
Choosing a good perfume
What is a good perfume? How to buy ones perfume? How to get agreeable perfume on clothes and linen? Does the perfume smell differnetly during the day?...READ MORE + -
MONDAY, 28 MARCH 2017 by WOUROUD, in Perfume Culture
Perfumes history
The word perfume is taken from Latin expression "per fumum", which means a smell obtained by fumigation. The latter is indeed one of the most ancient means of diffusing a smell...READ MORE +